Run Form Experiments with Optimizely

If Optimizely is your testing tool of choice, you can easily integrate it with Zuko Analytics. You’ll then be able to track your Optimizely variants in your Zuko dashboards. Here’s how to do it.

Step 1 - Getting Ready

Set up your accounts. We’re assuming that, as you are here, you already have a Zuko account. If not, you can sign up here.

You’ll also need an Optimizely account with at least one experiment set up. The experiment will need to be running on the same URL that you’ve set Zuko form tracking on.

Step 2 - Installation

Visit Zuko’s page in Optimizely Labs to download and then unzip the Zuko resources file.

Then, in Optimizely go to Settings > Integrations > Create Analytics Integration… > Using JSON. Copy and paste the contents of config.json (which is in the .zip file) into the JSON Code window in Optimizely and click Create Integration.

Select Zuko Form Analytics in the integration list and enable the integration.

Enable the Zuko Form Analytics integration in your experiment in Optimizely.

Step 3 - Using the Integration

Once your installation is successfully completed, Zuko will automatically track all the variants in your experiments as custom attributes. To filter your Zuko dashboard by the respective variants you can click on the “Select a Filter” box in the top right hand corner of the dashboard.

Select the variant you want to analyse and Zuko’s dashboard will filter the data just down to that one. 

You are now able to understand how in-form behaviour differs across your experiments.

See more guides
zuko full colour logo
Formisimo Ltd, Colony, 5 Piccadilly Place, Manchester, M1 3BR
VAT Number: GB181252425
Registered in England as company number 08859680
New Business:
This website stores data such as cookies to enable important site functionality including analytics, targeting, and personalization. By remaining on this web site you indicate your consent.