Zuko provides market-leading insight into a key part of your clients' website - their online forms. Though often neglected, measuring and improving your clients forms can have numerous impactful benefits.
Improving the percentage of people that successfully complete your clients forms will have a long term sustainable benefit to the cost per acquisition of each customer. You can make budgets stretch further, and achieve more, with less.
Often a target for agencies, conversion rate increases can be achieved by improving the final hurdle in an online buying journey. Forms are often neglected and there are often quick wins that have an immediate and long term impact on conversion rates.
Forms are a necessary evil, and customers often find them frustrating to complete. By using Zuko to spot pain points and make improvements to their online forms, your clients customers will have a superior experience when interacting with their brand.
"As a specialist Conversion Rate Optimisation agency, we need the best possible tools at our disposal to help our clients understand online customer behaviour. In terms of form analytics, nothing comes close to the flexibility and power of Zuko. We've found it an invaluable tool for getting insight, and will continue to use Zuko for all our clients where their forms are a vital part of the online buying journey"
Zuko can provide insight into any type of online form, but the ones where we feel Zuko can add a lot of value are when your client has a form that:
Zuko has been engineered to work with all online forms regardless of how they are built and rendered, so can track:
So regardless of what technology your client is using, you can be sure that Zuko will be able to track it.
Zuko allows you to create multi organisations under one roof, and add users to any and all of those. You can grant team members and clients access to their own data, and give your team access to everything. All at no extra cost.
Within Zuko you can export both topline form data and key field-level metrics for use in reporting and important into products like Google Data Studio
Once you've set up your Zuko account, you can add as many forms across as many different domains and websites as you like. You're only charged for the total form views tracked and are therefore not limited to the number of different sites you want to track.
Alerts can be set up in Zuko to inform you if one of your clients' forms has a serious problem. Roll back changes, turn off PPC campaigns and fix issues before they prove to be too costly.
Zuko can be installed easily with tag manager such as GTM - no hard coding required. This allows you to deploy quickly and easily on your clients websites and forms.
We know that sometimes clients want to start with a review or sample of data before committing long term to a new product or analytics tool.
With Zuko, you're not required to sign up for a year, or even a month. You can pick a sample size, starting at 1000 visits, then use up that allowance over whatever time period you want. No monthly payments, no contract.
Once you've used up you sample, that's it. You can buy more, or leave the collected data there for review at any time.
Fill out the below contact form with some more information and we'll be in touch!