Zuko Blog

Using Marketing Automation to Optimize Forms

How you can use marketing automation to improve user experience and business outcomes

In this Show and Tell we partner with Kenda Macdonald from Automation Ninjas to discuss how automation can benefit your forms and business processes. We discuss points including:

If you've found this useful we have many more video and text resources on form optimization on our guides page and our form optimization blog.

Zuko's Big Guide to Form Optimization and Analytics Cover Shot

We wrote the book on form optimization!

"The best book on form design ever written - 80 pages of PURE GOLD"
Craig Sullivan, CEO, Optimise or Die
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More from our blog:

Boost Your Student Leads: A Comprehensive Guide to CRO for Higher Ed Websites
How to Improve Conversion Rates on your Education Forms
Free UX, CRO, Ecommerce and Experimentation Images
Pictures to use for your optimization, A/B testing, analytics and UX blogs
What is Conversion Rate Optimization (CRO) and how does it apply to forms?
An overview of CRO and how you can use it to improve your website's user experience
Components to A/B Test in Your eCommerce Checkout
We look at which checkout elements you might want to test to improve conversion

Zuko is the most powerful form analytics platform available on the market. Find out how to improve your form and checkout conversion by taking a product tour.

PRODUCT TOUR
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