Zuko Blog

Webinar: Bad Form Design Crimes

The biggest mistakes you could be making on your online forms

Zuko has partnered with CRO expert Craig Sullivan to bring you the "Crimes of Form Design" webinar.

Craig takes you through some of the form disasters he has seen in his 20+ years of form optimization and how to avoid making those same mistakes. Alun Lucas, Zuko's Managing Director, then shares some of the top tips and advice from Zuko's top rated eBook on form analytics and optimization to help you improve your conversion rates.

Don't have the time to watch it all now? The rundown of the 16 form design crimes we take you through is below:

1. It’s a negotiation
2. Viewport problems
3. Lego for Forms
4. Device Compatibility
5. Usability Testing
6. Nasty Error Handling
7. Sucky Password Rules
8. Autocorrect & Keyboards

9. Heartless Validation
10. Pants Address Lookup
11. Breaking the Back Button
12. Confirm Email & Password
13. Dropdowns suck
14. Touch Target Issues
15. Text is Hard to Read
16. Go Native 4 Browser/Device

Looking to improve your form conversion?

Submit your form to get a free health check showing you:
  • Likely friction points leading to abandonment
  • Form elements contributing positively
  • Other areas for UX improvement
Zuko's Big Guide to Form Optimization and Analytics Cover Shot

We wrote the book on form optimization!

"The best book on form design ever written - 80 pages of PURE GOLD"
Craig Sullivan, CEO, Optimise or Die
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(No email needed)

More from our blog:

Lead Generation Form Design: Advice & Best Practice
Tips on creating a high conversion lead capture form
Video Workshop: Using Analytics to Improve Form Conversion
Which metrics should you focus on to identify form UX issues?
Why Zuko created a Form Builder
The reasoning behind Zuko's decision to develop a form builder to complement our analytics software
Conversion, Experimentation, UX and Analytics Event List 2024
A rundown of the best UX, CRO, Analytics and Experimentation events in 2024

Zuko is the most powerful form analytics platform available on the market. Find out how to improve your form and checkout conversion by taking a product tour.

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